Who we are

We’re researchers, storytellers, and lovers of truth. More than anything, we’re people who believe your family’s past still matters today.

Born from a personal journey of healing, Genealogy+ was created to help others feel what we felt: that moment when the puzzle pieces of your history finally click, and you realize you come from strength, survival, and legacy.

We specialize in uncovering stories that often go untold, especially for Black, Indigenous, immigrant, and marginalized families. Whether you know a lot or a little, we meet you where you are and walk with you through every discovery.

We don’t just build family trees.
We build bridges between generations.

This is for the ones who came before you, and the ones who come after.

A digital illustration of a woman with long dark hair sitting at a table with her chin resting on her hand, surrounded by beige abstract shapes. The background is brown, and the word 'GENEALOGY+' is written in white capital letters in the center.

Hi, I’m Avi! I started Genealogy+ because I’ve always been intrigued by the stories tucked away in my own family history. My heart behind this is simple: to make history feel exciting, personal, and meaningful. To paint pictures in your mind of what life really looked like for the people who came before you.

The funny part? History used to be my worst subject in school. I’d roll my eyes at lessons and groan at videos. But after I graduated, it became the one thing I couldn’t stop exploring. Suddenly the words of my teacher started echoing back in my head. I found myself watching history videos on YouTube every day, asking new questions, realizing, and wondering maybe I had been paying attention all along?! I was at least giving myself the education I truly did feel I held myself back in the most.

The curiosity and passion started to grow, and led me to new adventures I never imagined. I started researching, uncovering, and realizing how deeply history connects to our present lives. Now, I get to do the most fulfilling work. Helping families all over the world discover not just names and dates, but stories. Stories that remind us our ancestors aren’t as far away as we think.

I’d love to bring your ancestry to life with you today, please feel free to book your consultation here: How It Works. If you are interested in your own researching process or fun updates, stop by our Ancestry Edit blog, there are more secrets and discoveries waiting to be uncovered.

Happy Researching,
- Avi

Contact us

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